Enterprise Risk Management at Cisco
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Case Details:
Case Code : ERMT-014
Case Length : 16 Pages
Period : 2003
Pub Date : 2003
Teaching Note :Not Available Organization : Cisco
Industry : Information Technology Countries : Global
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Introduction
Cisco Systems, founded in 1984 by a group of computer scientists from Stanford
University, shipped its first product in 1986. Since then it had grown into a
global player in the information technology (IT) industry, with over 10,000
employees in more than 200 offices in 54 countries. Cisco was the worldwide
leader in Internet Protocol-based (IP) networking solutions, the backbone of the
Internet and most corporate, education, and government networks around the
world. Cisco provided a wide range of products and services for transporting
data, voice and video. Cisco's bread and butter products were routers and
switches. The switch line included equipment based on Ethernet, Gigabit
Ethernet, Token Ring, and ATM technologies.
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Other products included remote access servers, IP telephony equipment used to
transmit data and voice communications over the same network, optical networking
components, and network service and security systems.
The company's heavy investment in Internet Protocol-based telecommunications
equipment had proved costly when an industry wide downturn beginning in the
early 2000s, slowed spending among telecom service providers building
next-generation voice networks. Cisco responded with job cuts and organizational
changes. It realigned its operations around its core technologies, and
centralized its engineering and marketing efforts.
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Background Note
Cisco Systems was founded by Stanford University husband-and-wife
team Leonard Bosack and Sandra Lerner and three colleagues in 1984.
Bosack developed technology to link his computer lab's network with
his wife's network in the graduate business school. They sold their
first network router in 1986. Originally targeting universities, the
aerospace industry, and the government, the company began to target
large corporations in the late 1980s. Venture capitalist Donald
Valentine of Sequoia Capital bought a controlling stake and became
chairman. He hired John Morgridge of laptop maker GRiD Systems as
president and CEO. |
Cisco, whose products had a proven track record, had a head
start as the market for network routers opened up in the late 1980s. Sales leapt
from $1.5 million in 1987 to $28 million in 1989. The company went public in
1990, when a major upheaval took place in the company. Morgridge fired Lerner,
with whom he had clashed, and Bosack quit. The couple sold their stock for about
$200 million.
Enterprise Risk Management at Cisco
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